Email Marketing
12 votes, ratings by Goodreads
Author(s): Jim Sterne, Anthony Priore,
ISBN-10: 0471383090
ISBN-13: 9780471383093
Published: 2000-03-07
Publisher: Wiley
Pages: 303
Business & Economics

Offers advice on Internet direct marketing and permission e-mail marketing techniques, including campaign strategies, target marketing, advertising on electronic newsletters, and hosting discussion groups.

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